The content of the AGRINNOVATE ADİM Online Training Platform is complete and ready to access. The platform was developed under the AgrInnovate ADİM Project to strengthen the digital transformation capabilities of SMEs and public institutions in the agriculture and food sector. The project is led by the İzmir Agricultural Technology Centre (İTTM) in partnership with the İzmir Commodity Exchange, Yaşar University, Neohub Teknoloji Yazılım Pazarlama ve Danışmanlık A.Ş., İmecemobil Tarım Platformu Elektronik Hizmetler Tic. A.Ş., the İzmir Development Agency, the Software Industrialists Association (YASAD), the Turkish Association of Agricultural Machinery and Equipment Manufacturers (TARMAKBİR), and the Mersin Chamber of Commerce and Industry.
The seven-module programme is designed to help participants build knowledge and skills across a wide range of topics, from smart farming technologies and artificial intelligence applications to digital marketing and the green transition.
The training platform will play an active role in promoting the effective use of digital technologies, supporting the development of innovative practices, and advancing sustainable transformation in the agriculture and food sector.
Developed with the needs of small and medium-sized enterprises (SMEs) and public institutions in the agriculture and food sector in mind, the online training platform aims to help stakeholders adapt to technological advances and manage their digital transformation more effectively.
Digital transformation from farm to fork
Ömer Gökhan Tuncer, Chairman of the Board of Directors of the İzmir Commodity Exchange, noted that the training platform takes a comprehensive approach to the value chain, from agricultural production to marketing, and comprises seven core modules. He said, “The modules combine theory with practical approaches and cover Digital Strategy and Organisational Transformation, Smart Farming and Industry 4.0, Artificial Intelligence and Agriculture, Digital Marketing and Next-Generation Commerce, Technology Development and Validation, Commercialisation and Ecosystem Development, and Green Digitalisation. Participants will have the opportunity to explore innovative applications such as the Internet of Things (IoT), sensor technologies, precision farming, automation, and AI-powered decision support systems. They will also learn about digital marketing, e-commerce, business model development, access to investment funding, and commercialisation processes.”
Towards a sustainable and competitive agricultural ecosystem
Green digitalisation is a key component of the training platform. The platform covers carbon footprint tracking, the circular economy, agricultural waste management, energy and water efficiency, and climate change adaptation to help participants address digital transformation and environmental sustainability together.
The programme encourages participants to apply what they learn to their own businesses, institutions, or innovative venture ideas. Its strategic goals include improving productivity in the agriculture and food sector, developing technology-driven business models, and strengthening the sector’s competitiveness.
To access the training platform, visit https://agrinnovateedih.org.tr/.
